Making adjustments to the user interface design using solid UX principles and building a design system for better developer handoff
The HireFirst website had some usability and colour hierarchy issues, along with some interface patterns that were incorrectly selected. We see these mistakes quite often – inexperienced designers that get the foundation of typography, colour, hierarchy and interaction design patterns wrong. It causes users to become frustrated and leave the platform. We audited the system and had discussions about how we could make effective changes that would greatly improve the usability and utility of the software, without creating major headaches for the engineers.
We conducted remote UX workshops with their sales and support team in Paris and were able to quickly identify the biggest friction points for their customers. We prepared for these sessions with video analytics and mapping the existing customer journeys.
Wireframes and flows
Getting to know the product and the customer using collaborative online workshops and video analytics
Together with HireFirst, we mapped out some of the crucial problem areas in the customer journeys. We also used these sessions to ideate and look for missed opportunities that would enhance the product with useful features that were feasible to implement.
Streamlining the customer journeys with flow diagrams
Based on what we had learned from the workshops we were able to create better flow diagrams. This approach allowed us to iterate, collaborate and refine the user experience and remove barriers that users were struggling with the most.
Digital design system
Building a modern, digital design system for Software as a Service teams.
Building a design system in Sketch was an important part of the handover to the New York team. It was critical that we delivered components that would work for the engineers to minimize development time and maximize efficiency, but also to correctly implement the interface recommendations througout the legacy software system.
Quantifying the results – rolling out the new HireFirst software interfaces
The interface designs have increased the usability and utility for users generally and increased product adoption and satisfaction. We are now in implementation and analysis mode to monitor the changes and improvements with the HireFirst team, providing ongoing support for the user experience and digital design system.