Project Web design & development

Worldwide multi-regional responsive website for BOS Ice Tea

Bos Ice Tea is one of South Africa's most recognizable and iconic brands. We built a multi-regional website to help them expand into international markets.

Deliverables

  • Mobile-first solution
  • Multi-regional website
  • Digital art direction
Custom web design

A website that goes BOS!

Since BOS has such a bold and colorful brand, one of our challenges were to maintain this look and feel online while being accessible and user friendly. The result was a not only a colourful and fun website, but a site that puts the user first and that epitomises the BOS brand, giving it a bold introduction to the world.

Since implementing the new mobile-first solution the bounce rate is down by 36%, page views are up by 86% and time spent on the site has gone up by 60%.

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